New African American Faith Platform Coming Soon
A new Over-The-Top network (OTT) Christian streaming platform catered to African American believers is on its way to the masses.
The platform is called Black Box Faith, which is the brainchild of the creator of the “Preachers of L.A.” show, Lemuel Plummer.
Plummer explained the concept of the network in a recent Deadline report. So far, a number of preachers have signed on for the project.
“With Black Box Faith we are delivering sermons and faith-based content to a deeply religious and dedicated African American audience that is very adept using technology to access must-watch content whenever, wherever and on any device,” said Plummer. “We want to change a generation, changing how committed, faith-based audiences receive content.”
Among them are Bishop Noel Jones, (City of Refuge), Pastor John Gray (Relentless), Pastor Jamal Bryant (New Birth Missionary Baptist Church), Dr. E. Dewey Smith (The House of Hope), Bishop Glenn R. Plummer (COGIC, Bishop of Israel), Grammy Award-winning singer Pastor Tye Tribbett among others.
The platform is a collaborative effort between Vimeo, ICM, Ebony and Jet magazines. Willard Jackson, Jr., Vice Chairman, Ebony Media Holdings, LLC, revealed that the platform would be a good fit for Ebony and Jet audiences.
“Black Box Faith is the right platform to deliver Christian programming to our Ebony and Jet audiences,” he said. “We are proud to partner with Lemuel Plummer and Black Box Faith on this ground-breaking service to our devoted African American communities.”
Ted Chervin, Co-Managing Director of ICM Partners, revealed the core business model of Black Box Faith.
“Delivering compelling content to a passionate fan base is the basis of Black Box Faith’s business model and we are excited to expend our expertise and capital to get behind such a compelling business and programming model,” he said in a Deadline report.
The Black Box Faith platform is expected to debut in the third quarter of this year.
(Photo by Marcus Ingram/Getty Images for BET)